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King of the Hammers: Off-Road Parts and Hammertown Highlights
BY Sam Du //
February 9, 2022
@duspeed
  • 2022 marked the 16th anniversary of ULTRA4 Racing’s King of the Hammers (KOH), one of the world’s most grueling desert and off-road races that spans nine days.
  • During KOH, an estimated 60,000 off-road fans camp, hang out, and party in the pop-up city known as Hammertown.
  • Turn 14 Distribution returned for the second year in a row as an exhibitor hosting partner brands ARP, Alcon, Anzo, Belltech, CSF, Hawk Performance, K&N, and Titan 7.

NO OFF-ROAD EXPERIENCE LIKE IT

There’s really no off-road experience like it in the world… King of the Hammers is the ultimate festival for all things all-terrain, whether you’re into high-speed desert racing, technical rock crawling, ATVs, UTVs, trophy trucks, you name it. Last year, we nicknamed KOH the “Burning Man for Trucks,” and that’s because the event is more than just an amazing race but a nine-day festival that encompasses the entire culture around four-wheelin’. This year, now, with COVID-19 travel and safety restrictions a bit more in the rearview mirror, attendance wasn’t just double last year’s 10,000 but said to be close to 60,000 spectators. Yes, we’re talking close to Super Bowl numbers, not to mention the 500,000 that tune in on ULTRA4 Racing’s livestream, making the King of the Hammers the king of all off-road events.

Now I don’t pretend that I follow the action at King of the Hammers because it’s made up of six different race series with more classes than I can remember. What I do enjoy about King of the Hammers is soaking up and celebrating the community that comes with it, a community of tens of thousands of modified truck owners that arguably spend more money and throw more parts at their rigs than car guys. For this reason, among many others is why Turn 14 Distribution pulls out all the stops with a massive rig and campground setup to host its industry partners and allow for vendor booth space to show off what new parts might fancy the off-road fanatics in attendance.

FEATURED PERFORMANCE PARTS

Titan 7
While making a name for themselves with road racing enthusiasts, race teams, and street car builders worldwide, Titan 7 is also strengthening its presence in the truck market. By offering more applications for its T-AK1, and T-AK2 forged wheels, as seen on the Ford F-150 Raptor and Jeep Gladiator Rubicon, its reputation grows even more prominent.

CSF
Another brand that is also taking the truck market seriously is CSF, which now offers several drop-in parts and universal solutions for high-performance 4×4 rigs, including the 5th-gen Toyota 4Runner all-aluminum heavy-duty radiator on display.

Alcon
UK-based Alcon is tied with some of the most competitive teams in GT racing, WRC, and Formula E. They’re now getting more immersed into the truck market by introducing a 13.74-inch six-piston front big brake kit for the new Ford Bronco.

K&N
Not just big in the car and truck world, K&N also offers enclosed airboxes for UTVs and side-by-sides such as the Polaris RZR, Can-Am Maverick, Textron Wildcat, and Honda Talon. In addition, their synthetic oils are some of the most overlooked yet premium motor oils on the market.

ANZO
Need lights? Anzo has you covered in every way, shape, or form, from universal light bars to fender lights, LED strips, and complete replacements like the F-150 and Silverado headlights shown here.

Hawk Performance
Aftermarket brake pads and rotors are an easy upgrade for truck owners that might need some extra stopping power, especially if they’re towing their trailers or have lift kits. Hawk offers pad and rotor applications for nearly every popular truck, SUV, and Jeep.

HAMMERTOWN SPOTTING

1982 Mercedes 300SD
After spotting it last year, I fell in love with Bryan Ronsonet’s Turbodiesel Benz. It was good to see it still live ‘n kicking at this year’s KOH. Outfitted with Bilstein shocks, coil spacers, Method wheels, KC lights, and a custom intake and hood stack, this is the type of build that emanates creativity and resourcefulness while still being undeniably badass.

1967 International Harvester Travelette
Honestly couldn’t tell you much about this lifted Travelette (in fact had no idea what it was when I saw it). But I’m sure we can all agree that it looks frickin’ awesome.

Lexus LS 400
I was not expecting to see an LS sedan at King of the Hammers, let alone one modified to handle desert dunes and rocky trails. Props go out to its owner, builder, and driver Natasha Adams of Hardline Ladies Off Road!

1976 Mercedes-Benz Unimog DOKA 416
Debuted in October 2020 by Hauk Designs, this repurposed Unimog is as redonkulous as it gets with Bilstein suspension, custom bumpers, snorkel, roof rack, Rigid Industries lighting, 47-inch Growlers, and a full repaint.

1941 GMC Truck
Tim Shedarowich dubs his GMC truck a “pre-runner, rat rod, race car”. He built and designed it from the chassis up in three years. It’s fully ‘caged from the front bumper to the rear, uses a combination of Blitzkrieg and King Shocks suspension components, and it’s powered by a Chevy small block 350 with a B&M 144 supercharger. This truck isn’t just ready to take on the dust and dirt but is a true definition of a hot rod.



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