• Detailer’s Domain is a reseller of niche automotive car care products and one of the nation’s best automotive detailing service providers.
• The Norwood, NJ-based company is owned by Phil Yiu, a die-hard enthusiast who communicates his passion for car culture and fastidious care through his several projects.
• This Brooklyn Grey Metallic G87 M2 is his latest build, leveraging top-tier BMW aftermarket players like Akrapovič, BBS, Eventuri, KW, and Michelin to help him realize his vision.

Certain careers lend themselves to the limelight: professional athletes, A-list actors, mediocre Australian breakdancers. With rare exceptions, automotive detailers are absent from this list; like my fellow media producers, detailers are self-sacrificial—in most cases, the focus is on the end product, not the creator—and therefore focus on creating a positive experience for others from behind their tools. By comparison to media, however, detailing is a much more physically demanding task. While I can retreat to the comforts of A/C and shrink my world onto this 16” laptop screen, detailers are constantly berated by harsh chemicals, body contortions, and microscopic self-scrutiny. All this is to say there’s a gauntlet that automotive detailers must circumvent—a rite of passage built on unwavering passion, physical rigor, and experience—to become one of the best.

At the top of that mountain is Detailer’s Domain, a reseller of niche automotive car care products and one of the nation’s best automotive detailing service providers. Its owner, Phil Yiu, has been a die-hard enthusiast for decades. His love for the machine and for maintaining a near perfect aesthetic is a bit like the chicken and the egg conundrum. Ultimately, both have kept feeding each other to create the unmatched standard that Detailer’s Domain permeates daily. This Brooklyn Grey G87 M2 is the latest toy that Yiu has tickered with, leveraging top-tier BMW aftermarket players like Akrapovič, BBS, Eventuri, KW, and Michelin to help him realize his vision.

MAKING MPACT

An invite to showcase Yiu’s G87 M2 at MPACT Motorsport Festival created an opportunity to spend some time with the car. Before the show, I drove up to Norwood, NJ to scoop up the M2. After following Yiu’s progress on Instagram, it was good to finally see the car in person. “Frighteningly perfect” was how I’d describe my first impressions. No joke, this car was better than new; the M2 was a living, breathing testament to the standard that Yiu and his crew uphold every day. It made all the right impressions at the show in front of fellow BMW loyalists.

BACKSTAGE PASS

After creating a stir at MPACT, I was able to spend a few days with Yiu’s M2 before bringing it back to Detailer’s Domain HQ. I maintain that it’s the most important car in BMW’s current M family, so deciding whether the 453hp coupé lived up to the badge was an experiment I was excited to conduct.

I ultimately chose to take Yiu’s M2 to explore one of Philadelphia’s gems: its Navy Yard. Even though the location may be considered “played out” by the locals, there’s simply no New Jersey equivalent to this backdrop. Nevertheless, this car’s Brooklyn Grey hue and muscular, hunkered-down proportions felt appropriately militaristic for the scene. So off I went, toggling between the M2’s drive modes en route to Philly’s southern extremities.

BEST YOU CAN BUY

My appreciation for Akrapovič’s engineering grew throughout the drive. The M2’s Slip-On Line titanium exhaust (S-BM/T/34H) is far from the loudest on the market, but it is by far the sweetest. The exotic material exudes a tone that no other maker can replicate. It’s also magically balanced; even as the revs climb toward red line, it never intrudes on the Eventuri induction note. The result is an experience that hits you from every angle like sitting in a THX theater. Sonorous and fulfilling, the Akrapovič system provides every excuse you need to keep the M2 on song.

The octagonal carbon tip set is accentuated by a suite of M Performance carbon fiber goodies—rear diffuser, trunk spoiler, brake ducts, and mirror caps—just enough to give the M2 some flair without going overboard. The carbon fiber treatment continued under the hood courtesy of a Karbonius strut tower bar and an Eventuri engine cover to match the intake. Downstar titanium dress-up bolts add a high-end touch to the engine bay for those who appreciate the finer details.

As you’d imagine, the entire car has been lovingly treated to a Detailer’s Domain workup, including paint protection film on every panel. The installation is so flawless that it was imperceivable.

AT ATTENTION

Admittedly, the car’s new stance made the biggest improvement to the factory’s work. Yiu’s M2 wears 20” BBS RI-D wheels with Michelin Pilot Sport 4S tires—a combination that will never get old on German cars, especially those keen on mixing street and track duty. The front wears a surprisingly meaty 285/30/20 while the rear is virtually square: a 295/30/20. The KW Height Adjustable Spring kit (253200EB)—which is set to max low front and rear—coupled with a Future Classic titanium stud kit, and 5mm spacers up front help tie the whole thing together perfectly. Some could argue that this tried-and-true recipe may be long in the tooth but Instagram has really fooled the masses into thinking that every BMW owner executes a car on this level. In reality, it’s probably 2% of the marque’s total BMW M ownership that can, and an even smaller percentage that actually would actually do it.

Yiu operates his entire life within this tiny percentage of discerning, actionable enthusiasts. He obsesses over every detail; his style—a mix of OEM+ and high-end boutique—is a timeless and uncompromising one that helps his clients immediately aware of two things: 1.) Detailer’s Domain understands the modern enthusiast’s unique needs, and 2.) Yiu can go toe-to-toe with the best of us modding cars. It’s no wonder why his customers often leave with more than a detail.

THE DRIVE HOME

After spending time a few days with this modern machine, I had to think whether my mind had changed about BMW’s latest M2 or whether I was simply bewitched by its doo-dads like Apple CarPlay. Its initially polarizing looks have softened over time, no doubt but Yiu’s taste in mods has put this car on a different stratosphere from its peers. Like PSI, Yiu has used the aftermarket industry to bring out the M2’s best and his penchant for perfection has made this car worthy of worldwide attention.

Indeed, Detailer’s Domain is one of only a handful of automotive detailers who have broken into the limelight and is deservedly a beacon for any discerning enthusiast across the nation—myself included. Still, after countless builds like this, Yiu manages to approach his work and every car project with a sense of enviable purity. “I’m in this to have fun and meet a lot of car enthusiasts,” he says.

Although he’s been tempted by loftier marques, Yiu admits that BMW hits a soft spot and that he’ll always have (at least) one in his stable. Kudos to you, Phil, for everything that you do and what you’ve done with this G87 M2. For the rest of us, it’s one of the best benchmarks to strive toward.

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